We’ve all been there. You land on a website looking for something specific, maybe a new jacket, a replacement charger, a gift for a friend. You’re open to buying, even ready. But within seconds, you’re lost. The menu is overwhelming, the layout feels cluttered, and the products all blur into each other. After a few frustrating clicks, you leave. Not because you changed your mind about buying, but because the site made it too hard. This is what poor UX does. And for businesses

Your Website Isn’t Really for You It’s for Your Customers One of the biggest mistakes I see businesses make is treating their website as...